In sales, closing a call is an essential skill for achieving success and building strong relationships with customers. A well-executed close can make the difference between a successful sale and a missed opportunity. One effective technique for closing a call is the Order-blank close, which has been proven to be one of the most popular and effective ways to close a sale.

In this blog, we will outline five key steps for using the Order-blank close technique to close a call successfully. These steps include summarizing the benefits, confirming interest and need, proposing a solution, discussing next steps, and ultimately closing the call. By following these steps, you will be equipped with the tools you need to improve your sales performance and create a positive impression on your customers.

Whether you are new to sales or a seasoned professional, this blog will provide valuable insights and practical tips to help you master the art of closing a call using the Order-blank close technique. We invite you to read on and discover how this technique can help you increase your sales and build long-lasting relationships with your customers.

 

Step 1: Summarize the Benefits

The first step in using the Order-blank close technique to close a call successfully is to summarize the benefits of the product or service you are offering. This involves reviewing the key features and benefits of the product/service and reminding the customer why it is a good fit for their needs.

To summarize the benefits effectively, you should start by asking open-ended questions that encourage the customer to talk about their needs and preferences. This will give you an opportunity to tailor your message and highlight the benefits that are most relevant to the customer.

Once you have a good understanding of the customer’s needs and preferences, you can begin to summarize the benefits in a way that is compelling and persuasive. Focus on the benefits that are most relevant to the customer and use persuasive language to make them sound desirable.

For example, if you are selling a fitness tracker, you might summarize the benefits by saying, “This fitness tracker will help you achieve your fitness goals by tracking your activity levels, monitoring your heart rate, and providing personalized feedback on your progress. With this device, you’ll be able to stay motivated and on track to reaching your goals.”

By summarizing the benefits in this way, you are reminding the customer of why they were interested in the product or service in the first place. This can help to build excitement and momentum for the sale, setting the stage for the next steps in the Order-blank close technique.

In conclusion, summarizing the benefits is a crucial first step in using the Order-blank close technique to close a call successfully. By asking open-ended questions, tailoring your message to the customer’s needs, and using persuasive language to highlight the benefits, you can build excitement and momentum for the sale and set the stage for the next steps in the process.

 

Step 2: Confirm Interest and Need

After summarizing the benefits of the product or service, the next step in using the Order-blank close technique to close a call successfully is to confirm the customer’s interest and need. This involves asking the customer questions that will help you understand their level of interest and their specific needs and preferences.

To confirm interest and need effectively, you should ask open-ended questions that encourage the customer to share their thoughts and feelings. This will help you understand their motivations and identify any concerns or objections they may have.

For example, you might ask, “Based on what we’ve discussed so far, how interested are you in this product/service?” or “Can you tell me more about your specific needs and how this product/service might help you address them?”

By asking these types of questions, you are showing the customer that you are interested in their needs and committed to finding the best solution for them. This can help build trust and establish a positive rapport, which is essential for closing the sale successfully.

Once you have confirmed the customer’s interest and need, you can move on to the next step in the Order-blank close technique, which is proposing a solution. By understanding the customer’s needs and preferences, you will be able to tailor your proposal in a way that is compelling and persuasive, increasing the likelihood that they will make a purchase.

In conclusion, confirming the customer’s interest and need is a crucial step in using the Order-blank close technique to close a call successfully. By asking open-ended questions that encourage the customer to share their thoughts and feelings, you can understand their motivations and identify any concerns or objections they may have. This can help build trust and establish a positive rapport, setting the stage for the next step in the process: proposing a solution.

 

Step 3: Propose the Solution

Once you have confirmed the customer’s interest and need, the next step in using the Order-blank close technique to close a call successfully is to propose the solution. This involves presenting the product or service in a way that is tailored to the customer’s needs and preferences.

To propose the solution effectively, you should focus on the benefits that are most relevant to the customer and use persuasive language to make them sound desirable. Highlight how the product or service addresses their specific needs and preferences, and how it can help them achieve their goals.

For example, if you are selling a software product, you might propose the solution by saying, “Our software will help you streamline your workflow and save time by automating repetitive tasks. With our software, you’ll be able to focus on what you do best and let our technology take care of the rest. Plus, our customer support team is available 24/7 to ensure that you have everything you need to succeed.”

By proposing the solution in this way, you are showing the customer how the product or service can help them achieve their goals and overcome their challenges. This can help build excitement and momentum for the sale, increasing the likelihood that they will make a purchase.

Once you have proposed the solution, it’s important to address any questions or concerns the customer may have. Be prepared to answer any objections and provide additional information as needed.

In conclusion, proposing the solution is a crucial step in using the Order-blank close technique to close a call successfully. By presenting the product or service in a way that is tailored to the customer’s needs and preferences, and using persuasive language to make it sound desirable, you can build excitement and momentum for the sale. Be prepared to address any questions or concerns the customer may have, and be ready to provide additional information as needed.

 

Step 4: Discuss Next Steps

After proposing the solution and addressing any questions or concerns, the next step in using the Order-blank close technique to close a call successfully is to discuss the next steps. This involves outlining the specific actions that need to be taken to complete the purchase.

To discuss next steps effectively, you should be clear and concise, and provide the customer with all the information they need to move forward. This might include details about pricing, delivery, installation, and any other relevant factors.

For example, you might say, “To move forward with the purchase, we’ll need to complete a quick order form and process your payment. Our team will then confirm the details with you and schedule the delivery/installation at a time that is convenient for you. Here is a breakdown of the pricing and any additional fees you should be aware of.”

By outlining the next steps in this way, you are showing the customer that you are organized and efficient, and that you are committed to providing a smooth and hassle-free experience. This can help build trust and increase the likelihood that they will complete the purchase.

Once you have discussed the next steps, it’s important to confirm the customer’s agreement and provide them with any necessary information or documentation. This might include a copy of the order form, an invoice, or a confirmation email.

In conclusion, discussing the next steps is a crucial step in using the Order-blank close technique to close a call successfully. By outlining the specific actions that need to be taken to complete the purchase, you are showing the customer that you are organized and efficient, and that you are committed to providing a smooth and hassle-free experience. Be sure to confirm the customer’s agreement and provide them with any necessary information or documentation to ensure a successful sale.

 

Step 5: Close the Call

The final step in using the Order-blank close technique to close a call successfully is to actually close the call. This involves confirming the customer’s agreement to proceed with the purchase and completing any necessary paperwork or documentation.

To close the call effectively, you should be confident and assertive, but also polite and professional. You want to create a sense of urgency and excitement, while also respecting the customer’s time and preferences.

For example, you might say, “Thank you for choosing our product/service. I’m excited to help you achieve your goals and overcome your challenges. To confirm your purchase, I just need your agreement to proceed and your signature on the order form. Once we have that, we can process your payment and get started on delivering/installing your product/service.”

By closing the call in this way, you are showing the customer that you are dedicated to their success and committed to providing a high-quality experience. This can help build loyalty and increase the likelihood of future sales and referrals.

Once you have closed the call, be sure to thank the customer for their time and support, and provide them with any necessary information or documentation. Follow up with them as needed to ensure that they are satisfied with their purchase and to address any additional questions or concerns they may have.

In conclusion, closing the call is the final and most important step in using the Order-blank close technique to close a sale successfully. By being confident and assertive, while also polite and professional, you can create a sense of urgency and excitement that motivates the customer to complete the purchase. Be sure to follow up with the customer as needed to ensure their satisfaction and build a lasting relationship.

 

Conclusion

In conclusion, the Order-blank close technique is an effective sales strategy that can help you close a call successfully by guiding the customer through a series of steps that lead to a purchase. By summarizing the benefits, confirming interest and need, proposing a solution, discussing next steps, and closing the call, you can create a sense of urgency and excitement that motivates the customer to take action.

Throughout the process, it’s important to be clear and concise, address any questions or concerns, and provide the customer with all the information they need to make an informed decision. By doing so, you can build trust and increase the likelihood of a successful sale.

However, it’s important to remember that every customer is unique and may require a customized approach. Be flexible and adaptable in your sales approach, and always prioritize the customer’s needs and preferences.

Incorporating the Order-blank close technique into your sales strategy can help you close more deals, build customer loyalty, and grow your business. By following the five steps outlined in this blog, you can increase your chances of success and achieve your sales goals.